Noah Tepperberg

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Noah Tepperberg, Co-Founder & Co-Owner of TAO, LAVO, Marquee & Avenue

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A native New Yorker, Noah Tepperberg has found success in numerous endeavors and his influence on the hospitality world is international. Most notably, Tepperberg and his partners are the masterminds behind some of the most successful nightclub and restaurant brands to open in the past decade, including Marquee, Tao, Avenue and Lavo.

In 1997, Noah Tepperberg and Jason Strauss founded Strategic Hospitality Group offering consumers a premium nightlife experience through their various events and venues.  Former hot spots include: Southampton staples Conscious Point (1999), Jet East (2002), and Dune (2007) as well as Manhattan boites Luahn (2000) and Suite 16 (2001).

In 2003, Tepperberg and Strauss opened Marquee nightclub in New York City which quickly became one of the most famous and respected clubs in the world and landed the duo at the epicenter of the worldwide nightlife scene. Soon thereafter, the duo partnered with Tao founders Marc Packer and Rich Wolf to open TAO at The Venetian in Las Vegas. TAO features a nightclub as part of a 60,000-square-foot Asian city that contains a restaurant, lounge and a beach club.  They followed the tremendous success of TAO Las Vegas by opening LAVO Restaurant & Nightclub at The Palazzo Hotel Casino Resort in Las Vegas and added partner Lou Abin to the Tao Group in 2008. In May of 2009 they introduced AVENUE, in New York’s trendy Chelsea neighborhood. In September 2010, they opened LAVO Restaurant & Nightclub in New York. Together with his Tao Group partners, Noah opened Marquee Nightclub & Dayclub at The Cosmopolitan of Las Vegas on New Year’s Eve 2011.


In June 2011 they launched Dream Downtown Hotel in New York City where the team operates all of the hotel’s food and beverage outlets including room service, Bodega Negra, Ph-D Rooftop Lounge, and Electric Room lounge. In March 2012, Tepperberg and his TAO Group partners made their first international foray with the debut of Marquee at The Star Casino & Hotel in Sydney Australia. In September 2013, the group once again raised the bar on nightlife with the introduction of TAO Downtown in New York City. In 2016 along with chef/partner Chris Santos they opened  Vandal New York and Beauty & Essex at the Cosmopolitan of Las Vegas and also took over the food and beverage operations at Dream Midtown in New York City which includes 3 venues (PHD Terrace, The Rickey and The Fishbowl.

On February 1, 2017 Tepperberg along with his partners announced a first of its kind deal to sell a majority stake in Tao Group to The Madison Square Garden Company. Tepperberg and his partners retained a substantial stake in the Tao Group and continue to operate the company day to day. Together with MSG’s portfolio of acclaimed live entertainment experiences and complementary venues, TAO Group has also announced plans to move forward with the opening of more than 10 new venues, including new markets like Los Angeles, Chicago and Singapore.

Career successes for both Tepperberg and Strauss include receiving the Nightclub & Bar’s “Hospitality Operator of the Year” Award in 2006 for their work with Marquee and TAO, as well as being honored by Harvard Business School in March 2009 with a published case study about the dynamic duo’s myriad of businesses: “Marquee – The Business of Nightlife.” They were also named by In The Mix as two of the ‘50 Most Powerful People In Electronic Dance Music’ 2013 and by Billboard as two of the ‘Power 50 People in Dance Music’ 2014.

In addition to his hospitality ventures, in 2001 Tepperberg, along with partner Jason Strauss formed Strategic Marketing Group (SMG), a lifestyle marketing, special events, consumer promotions, and public relations company.  SMG has the unparalleled ability to integrate lifestyle, entertainment, fashion, and nightlife programs that create and influence popular culture with unique brand experiences for consumers.  Under the direction of Tepperberg and Strauss with partners in the agency Seth Rodsky, Brett Rogoff and Alex Cohen, the company worked with global brands including Coca-Cola, Donna Karan, Heineken, LVMH, NASCAR, Under Armour and Yahoo. In 2014 Tepperberg and Strauss sold their interest in SMG but have remained as advisors to the company.

After graduating from Stuyvesant High School, Tepperberg earned a BBA degree in Business Management from the University of Miami and currently resides in New York City.